The successful applicant should have a great attitude, excellent communication skills, and be proactive in a team environment but is also able to work independently. Proven content creation skills and video editing ability is considered an asset. For this position, verbal and written fluency in English is essential and if you have skills in Mandarin it is an asset.
- We are looking for a prolific and talented content creator to write and produce various types of downloadable content and blogs.
- Copywriting for website, blog, product pages, product packaging, video, PR, collateral, social media, online & offline advertising etc.
- Extraordinary communication and writing skills.
Social media Management
- Help build and manage the company’s social media profiles and presence, including Facebook, Instagram, Youtube and additional channels that may be deemed relevant.
- Create shareable content appropriate for specific networks to spread both our brand and our content.
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
- Run regular social promotions and campaigns and track their success (e.g., social media account engagement, instagram and facebook stats, etc.).
- Work alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals.
- Drive consistent, relevant traffic and leads from our social network presence.
- Explore new ways to engage and identify new social networks to reach our target buyers.
Strategy & analytics
- Conduct in-depth research to identify new market opportunities and consumer preferences to support campaign creations.
- Set specific marketing goals that align with the overall direction and business goals
- Develop and maintain digital campaigns to increase web traffic
- Track and measure marketing outcomes including marketing activities, response, leads, sales, retention, and ROI
- Forecast market trends
- Research market to identify new opportunities